THE One Total Home Experience is a UAE grown Lifestyle Brand that offers Seasonal Collections of Affordable Home Fashion that appeals to a wide audience, to suit different social living spaces with the philosophy of being both magical and meaningful.
We believe that the world does not need another retailer; we believe we need a better world. That is why, being THE [responsible] One, we aim to inspire fans with Affordable Home Fashion while Changing the World Together. To this end, we support several local and international charities and employ physically and mentally challenged individuals.
Vision:
At THE One we continuously improve on our value proposition by offering our customers Great Value by delivering ‘magical’ products, stores, people, and service and whilst giving customers a ‘meaningful’ chance to Change the World.
Core Purpose:
Our Core Purpose is to make the world a better place for everyone by Changing the World Together. We have a responsibility to our children, people, customers, and communities, to try to improve the world we live in. We do this together through our Do Good initiatives, which include Ethical Sourcing, Challenged Employees, Local Volunteering and our Big Idea: global education through THE Onederworld.
A Brief History:
Invented by Thomas Lundgren and born and bred in the United Arab Emirates, THE One Total Home Experience opened its first store in 1996 in Abu Dhabi. Today THE One has a total of 22 stores and 1 Bistro Restaurant across the Middle East and North Africa, with a total staff complement of over 560 and have been named THE no.1 Best Workplaces in Asia 2019, and 2nd Best Workplaces in the UAE 2019 by the Great Place To Work Institute.
In recent years, THE One has not only been growing, we have also been evolving.
THE One brand today consists of:
- THE One - our mid-range concept offering affordable home fashion
- FUSION by THE One - our high-end home fashion concept
- THE One Basics – our no-frills cash-and-carry concept
- THEOne.com – our online e-commerce platform
- THE One Bistro – our international restaurant concept
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